Michigan Whitetail Properties (MWP) has established itself as the first and foremost entity in the marketing and sale of Land and Farm properties within Michigan since 1994. Upon our initial engagement with MWP, it was observed that their previous agency inadvertently introduced critical oversights during the last website migration process. This dramatically impacted their longstanding positive trajectory in online authority.
The objective extended beyond merely restoring MWP’s prior online stature. The paramount challenge was to elevate their website to stand toe-to-toe with the leading entities in the Land and Farm real estate sector across the United States. This required not just a recovery, but a strategic overhaul to position MWP amongst the industry’s elite.
We built them a super-fast custom website – honestly, it’s the fastest in their marketing vertical (TEST IT YOURSELF-CLICK HERE), which gives them a leg up when it comes to Google’s Core Web Vitals. Plus, we gave users a deeper dive into the regions by setting up a county-specific database, and shedding light on the local wildlife and farming scenes. It’s a richer experience all around!
Not only did we bring MWP back to their original online rankings, we skyrocketed them to new all time highs with a 400% increase in organic traffic and a 2,100% increase in keyword rankings.
Website speed is a critical ranking factor for Google and directly impacts user experience. Faster load times reduce bounce rates, improve engagement, and increase conversion rates—especially for mobile users. Our work with MWP proves how speed enhancements alone can significantly boost organic traffic and rankings.
While technical improvements can bring immediate gains in performance, meaningful SEO results typically start to appear within 3–6 months. For MWP, we saw rapid improvements within the first quarter and compounding growth thereafter
We build fully custom websites on performance-optimized frameworks, often using WordPress for flexibility. However, we avoid bloated themes and plugins, focusing instead on clean code, fast hosting, and SEO-first architecture that is all custom built.
Project timelines vary based on complexity and scope We provide a detailed timeline during the initial consultation.
Website & SEO Overhaul and Recovery
Web Design + Digital Marketing
Michigan Whitetail Properties
Started June 2021
Current Client
Our team will answer all your questions. we ensure a quick response.
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